Blizzard Calls DRM "A Losing Battle"

[image via flickr

     According to Videogamer, Blizzard has said that combating PC game piracy with digital rights management (DRM) software is "a losing battle."

     Recently, several game publishers have been using restrictive DRM that requires players to have an active Internet connection at all times, even when playing in single-player offline modes. Ubisoft especially has drawn ire from gamers for its strict DRM that made it impossible for some to play their purchased copies of ASSASSIN'S CREED II and SILENT HUNTER 5.

     Blizzard, however, is taking another approach to DRM as it prepares to launch STARCRAFT II on July 27. The game will require a one-off activation and a account, but will allow players to enjoy the single-player mode offline.

     Here's what Blizzard co-founder Frank Pearce had to say on the issue:

The best approach from our perspective is to make sure that you've got a full-featured platform that people want to play on, where their friends are, where the community is. 

That's a battle that we have a chance in. If you start talking about DRM and different technologies to try to manage it, it's really a losing battle for us, because the community is always so much larger, and the number of people out there that want to try to counteract that technology, whether it's because they want to pirate the game or just because it's a curiosity for them, is much larger than our development teams. 

We need our development teams focused on content and cool features, not anti-piracy technology.

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